Imagine that you are about to launch a new and promising product that you worked hard to create. Do you think it would be enough to put your product out on the market and expect it to succeed on its own? If you are asking what else goes into a successful product launch, the answer lies in the type of professional relationship you hold with your potential customers.

Speaking of relationships, lets cross over to the personal side just for fun and let  our hair down a bit to understand what transpires commonly. Lets go back in time and imagine when you were a lad in his mid 20’s, having all essential qualities and quite keen to strike a friendship with the gals. There is this young lady you are eyeing to connect with. She’s smart, cute and even seemingly willing to reciprocate to your feelers. Perhaps, that was enough to gain her attention to some extent, but definitely you do know what it takes next to be a real charmer ! Lets cut to the chase here and say that its the same deal if you were trying to get your product reach a bigger, brighter audience, basically “Good Communication” on your part.

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It is not only pervasive in human relationships that the person who communicates in a caring fashion wins over others, but also when it comes to the suited up business customers as well.  you have to commit to a culture of caring assistance from a support team when responding to their queries and issues about the product.

Customer Relationship Management(CRM) will always be the base behind the success of a product.

When CRM bears such a crucial phase in building a product’s future, what can be done to promise its efficiency to a great extent- a friendly customer relationship can be built with an infectious and lively working environment aided amply by BYOD(Bring Your Own Device) provisioning across the board. The “Millennial” generation are totally scooped up by their smart devices for personal use and they are also transitioning business workforces worldwide to use such mobile and smart devices for work purposes as well.

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One might wonder where this is all leading to ? It started with the question about the secret sauce of success behind a product’s launch, passed through interpersonal relations and has ushered us into the next generation’s BYOD policy !

Our answer points to the means towards the goal of managing your customers OTG(On-The-Go) – a user friendly mobile application for mobile CRM.

Vembu has come up effectively with mobile CRM application for engaging with customer anywhere, anytime through your Apple iPhone and Android smartphones.

Vembu CRM

When your workforce is provided with an application that can be installed in their personal devices to manage their daily tasks, they will be more engaged like never before.

We at Vembu provide you our mobile CRM app which helps you to instantly respond to customer queries and keep track of their reported issues in the simplest way possible. Vembu CRM not only helps you to monitor customer issues but also tracks down insightful sales details which help the product team  to assist their customers with more relevant responses.

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